In a traditional cultivator/distributor relationship, the distributor has a strong incentive to minimize the price he pays for your flower.
The less he pays you, the larger his profit will be. Sure, he’ll pay you in cash, but far less than the flower is worth.
As wholesale prices decline, as they have in every other legal market, you’ll be forced to lower your price in order to compete.
A consignment model, on the other hand, aligns incentives..
Consignment creates partnerships because compensation is a fixed percentage of the sale price. The more money Emerald Thumb convinces dispensaries to pay for your flower, the more money we earn.